Rimowa

Our collaboration with Rimowa has witnessed the brand developing its presence in all metropolitan. From stand-alone boutique stores to revamped store outlets in malls, Rimowa’s branding comes with an unparalleled presence to match its iconic design. Alongside other design houses, we develop store layouts that highlight the German luggage manufacturer’s fortified craftsmanship.

to inspire

In stand-alone boutiques, the architectural structure supports a stately presence for the brand. For RIMOWA’s flagship store in Myeongdong, Korea, we paid tribute to the brand’s trademark suitcases. The building façade was made to look like the surface of the brand’s renowned aluminium suitcase, with LED illumination that accentuated the signature ridged suitcases that RIMOWA is known for.

We consulted city architects and urban landscapers to keep in mind the original architectural integrity of the building. Beyond working over the facade of the building, the interior forms an oasis when it integrates the same design, blending the sleek style on selected levels while maintaining the structural condition of the building.

As the first stand-alone in the country located in the central tourist spot, the pristine three-storey building captures the eye of city dwellers.

Located in Senayan City, Indonesia, is a newly conceptualised Rimowa store with an exquisite selection of luggage on display. Delivering the brand’s promise of high quality, we utilise materials of diverse textures obtained across the globe. With a focus on travel, the store features a carousel display on the wall to showcase its luggages and metal frames designed to emulate airport conveyor belts – creating a succinct layout for a travel-themed store.

to activate

RIMOWA has distinguished itself through unique perspectives in its interiors, creating impressions in all its projects with Kingsmen. The urban space of Galleria departmental store in Gwanggyo boosts the colourful possibility for the brand. While elemental material selection like silver gray metal and wood delineates the space, one is able to bring focus to the vibrant offerings by RIMOWA. Dynamic qualities of the store get activated as one explores the two delineated zones, gradually unveiling the sophisticated customer journey for RIMOWA’s travellers.